client testimonials
we promise we’re fun to work with - take our clients’ words for it.
Brand Management Clients
I had admired Liz and Ty for years. As valued members of The White Dress Society, I was fortunate to watch as their beautiful bridal boutique grew and flourished. When an opening for the marketing coordinator for The White Dress Society opened up, Liz was my first choice for the role. She is creative, innovative, and has a voice that always seems to resound profoundly with the target client. She is adaptable and continually on the pulse of marketing innovations that help retailers to evolve and grow their businesses. Liz’s excellent taste level and strength in brand development has been such an asset to The White Dress Society and will be an asset to any retailer looking to identify and establish their brand identity. - Beth Chapman, Founder of The White Dress Society | Beth Chapman Styling + Consulting
When I first started in the bridal industry in 2009, Facebook was the only social platform to manage. When Instagram came along I had to take time out of my already full schedule to figure out what to post and when to post. As demands grew along with our social media following, I tapped a part-time stylist to figure out the ever-changing world of social media and digital marketing. As you can imagine the consistency was not there. Everyone used a different voice, different filters, and different styles of images. It wasn’t until I hired Liz Cox that our Twirl brand voice became consistent and it wasn’t until we promoted her to Head of Brand Development that our Twirl brand became nationally recognized. Since hiring Liz in 2014, everyone has asked me, kind of joking but actually serious, for a Liz clone. This newest package created exclusively for our Refined Business Collective clients is the closest we can get. By joining the Refined Business Collective, brand development and management has never been so simple! Believe me when I say hiring Liz was one of the best decisions I ever made for my business. Let us help you do the same. - Ty McBrayer, Owner of Twirl Bridal Boutique + Co-Founder of Refined Business Collective
Coaching Clients
Liz and Ty are quite possibly two of the most beautiful people I have ever met. They have such a passion for all things business, bridal, and those around them. They pour everything they have into their coaching and it really shows. If you have a question, they will help you solve it. I am so happy that I took the leap and purchased a coaching session with them.
I will forever be grateful for the things I learned, the support I felt, and the friends I made through it all.
- Candace Gold, Owner of Evangeline Bridal
Working with Ty & Liz was a simple decision. Ty created a business that has not only been successful for her and her family, but she has made a difference in the lives of so many other young women in nurturing their career goals. Case in point, she brought on Liz years ago and recognized the talent Liz brought to the table with her incredible marketing and branding skill set. Together, the two of them have nurtured their own business, as well as that of others. They will be the biggest cheerleaders you could hope for while simultaneously offering so much more in the way of sound advice and knowledge to get your own business on the right track. Truly, wonderful women with some amazing brains for business, but more importantly, a heart for people.
- Gretchen Gabehart, former owner of The Ivorie Atelier
When I knew I couldn’t keep my dream of opening a bridal boutique quiet any longer, I was equally excited and terrified. I felt like I was taking on something so big and overwhelming and I had no idea where to begin. When I shared my dream with Ty and Liz, they were so supportive and encouraging, and I knew I had found my people. Through the entire process of preparing to open my store, they have been nothing short of a dream. From helping me choose a name and store location, branding guidance, training, connecting me with the perfect designers, and even helping me navigate my first Market experience in New York, they have shared their heart freely and cheered me on with love and encouragement. Knowing they have been where I am – building a brick and mortar dream from the ground up – gives me so much comfort and confidence in their wisdom, advice, and abilities. Their passion for people and what they do is contagious and their desire to see their clients succeed is so heartfelt. Investing in Refined Retail Consulting is hands down the best decision I made as I began this journey. Working with Ty and Liz has given me support, community, and friendship beyond anything I could have dreamed. As a bonus, there simply isn’t anyone more fun to celebrate milestones and successes with than these two ladies! - Christina Sloan, former owner of Refined Bridal Boutique
Ty and Liz take what you think you know about starting a new business, and completely change your perspective in the most beneficial ways. We all have great ideas we want to turn into a cash flow, but having a team with the eye to narrow in on what your real goals are is invaluable. Not only were the goals fine tuned, but they were then expounded upon to create the actual life of your business. From the initial mentality of your mission statement to the actualization for following through with that statement, Ty and Liz hit every point. Even the ones you didn’t know you needed to consider. The execution of the mission statement is often missed by companies. They write one, think about it when they copy and paste it to their website and thats it. For us, the entire basis of our business became about the mission statement being a real and present force in our business culture. We have been successful in our first year because we built our brand around the initial, concise, and intentional mission we planned to serve. Cheers to many more years of success and hopefully expanding our business with the help of Ty and Liz in the future! - Dana Peddicord, Co-Owner of The Blushery
